SALON SOCIAL

Social media management for salons

Fuller columns, fewer gaps and a feed that shows off your best work. We plan, design and post social media for hair salons, barbers, beauty salons, nail techs and lash and brow artists, so you can stay behind the chair.

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From £99+VAT a monthNo contractRated 5.0 on Google

Social media for every kind of salon, across the UK

Hair salonsBarbersBeauty salonsNail techniciansLash and brow artistsAesthetics clinicsMobile hairdressers

What you actually get

More bookings. Not just more likes.

Likes are nice. A full column is better. Everything we post for your salon is there to fill your chairs.

Fuller columns

Transformations, reviews and offers give clients a reason to book, and every post points straight to your booking link.

Your booking link on every post
Offers planned for quiet weekdays
Seasonal pushes before busy periods

Local visibility

We name your town, tag your location and post to your Google Business Profile, so people nearby find you when they search for a salon.

Google Business Profile posts
Local hashtags and location tags
Seasonal posts timed for your area

A feed that sells

Your Instagram is your portfolio. A polished, consistent feed shows new clients your style and standards before they ever sit in your chair.

Branded graphics in your colours
Your best work front and centre
A feed that justifies your prices

Built for hair salons, barbers, beauty salons, nail technicians, lash and brow artists, aesthetics clinics and every salon that does great work and wants more of it.

From quick message to finished post

Tell us what to promote. We'll make it beautiful.

No designing, no captions, no hunting for photos. Send us a quick message about what you want to push this month, and we turn it into posts that look the part and get people booking.

What you send usA quick message on WhatsApp

What we postA post designed in your salon's style

Example salon Instagram post: Blonde with depth and dimension

Blonde with depth and dimension. Carefully placed colour that brightens without looking flat, and grows out softly between appointments.

Thinking of going brighter? Tap the link in our bio to book a consultation.

Designed in your brand styleCaption written for youPosted at peak booking timesApproved by you first

Real posts we have designed for a salon client, shown without their branding.

Hairstylist blow drying a client's hair with a round brush

Social media for salons

You do the hair. We'll do the feed.

Most salon owners know Instagram matters, but after a full day on your feet the last thing you want to do is write captions. So the feed goes quiet, the last post is from months ago, and the client scrolling for a new stylist books the salon that looks busier.

99social runs your Instagram, Facebook and Google Business Profile for you. Transformations show off your skill, reviews build trust with new clients, and well timed posts fill gaps in your column before they cost you money.

You get a dedicated account manager who learns your salon, your style and the services you want to sell more of. You approve everything before it goes live, and we handle the rest.

Hand over your socials

A month of posts

What a month of salon content looks like

Three posts a week on the Basic plan, each one shared to both Instagram and Facebook. Here is an example month.

TransformationBefore and afterClient reviewSeasonal offer

Week 1

Mon · Before and afterCopper balayage, swipe for the before

Wed · Client review"Best colour I have ever had"

Fri · Seasonal offerChristmas party hair, book your slot

Week 2

Mon · TransformationLived-in blonde, low maintenance colour

Wed · TransformationFresh skin fade and beard tidy

Fri · Before and afterLong to bob, the big chop

Week 3

Mon · Client reviewFive star review turned into a graphic

Wed · TransformationBridal trial, from inspiration photo to finished look

Fri · Seasonal offerNew year, new colour: January offer

Week 4

Mon · Before and afterGrey blending, before and after

Wed · Seasonal offerMidweek appointments available this week

Fri · Client reviewClient review and how to book

Standard adds a third platform, and Pro gets six posts a week across up to four platforms, plus Stories and video.

Why it matters

Why salons need social media

When someone wants a new hairdresser, barber or nail tech, they search Instagram, check your Google reviews and scroll your feed to see if your work is their style. If you post regularly, you are the salon they book. If you don't, they book the one that does.

Social media also keeps existing clients coming back. Seasonal offers, new services and your latest work keep you front of mind between appointments, and a strong feed means you can charge what your work is worth.

InstagramYour portfolio. Transformations, colour work and the looks clients screenshot and bring in.

FacebookLocal reach and community groups, where people ask who to book with.

Google BusinessPosts show up when people search for a salon or barber near them.

TikTokTransformation videos and behind the chair content, on Standard and Pro. Want more reach? Add paid social ads.

Example salon social media post: Your signature look awaits

Every one of our social media campaigns was done to perfection and created us a lot of new business. Would highly recommend to anyone.

★★★★★Verified Google review
Read all 80+ reviews

How it works

From sign-up to first post in ten working days

Pick a plan

Basic, Standard or Pro. No contract, cancel anytime.

Tell us about your salon

Your services, your style and the treatments you want to sell more of.

We create your posts

Graphics, captions and video, written for hair and beauty.

You approve, we publish

Check it in your dashboard and we schedule everything.

Social media plans for salons

Fully managed social media for your salon from £99+VAT a month, with no contract. Cover up to 4 platforms, with video content on Standard and Pro.

Basic

£99+VAT a month

For businesses that want to stay active and consistent on social media, without the hassle.

3weekly posts

2social platforms

0monthly videos

Custom static graphics
Dashboard with basic analytics

Not included: Video, carousels, infographics, longer-form social content, Stories or WhatsApp support

Choose Basic

Standard

Pro

£299+VAT a month

For businesses that want social media working hard every week, with Stories and pro analytics.

6weekly posts

4social platforms

6monthly videos

Premium graphics, carousels & infographics
2 Stories a week
Pro analytics dashboard
WhatsApp support

Choose Pro

Every plan includes

Dedicated account manager
UK-based team
Email support
No contract

Questions

Salon social media FAQs

What types of salons do you work with?

We manage social media for hair salons, barbers, beauty salons, nail technicians, lash and brow artists and aesthetics clinics across the UK, from single chair studios to salons with big teams.

Which social media platforms should my salon be on?

Instagram is the priority for most salons, because it works as your portfolio. Facebook and Google Business Profile help local clients find and book you, and TikTok suits transformation videos on Standard and Pro.

Can you use photos of my clients' hair?

Yes, and posts work best when you do. Send us photos of finished looks whenever you can, with your clients' permission, and we will turn them into polished posts. If you are short on photos, we create graphics and use high quality images that suit your salon.

How much does social media management for a salon cost?

Our plans start at £99+VAT a month for Basic, £199+VAT for Standard and £299+VAT for Pro, with no contract. A traditional agency typically charges £500+ a month.

Can you help fill quiet days in my column?

Yes. Tell us which days tend to be quiet and we will plan offers and reminders around them. On Pro, Stories are ideal for sharing last-minute availability.

Is there a minimum contract?

No. We charge upfront for the month ahead, and you can cancel, pause or come back whenever you need. Just give us at least ten working days' notice before your next billing date.

Do I get to approve posts before they go live?

Yes. Your content goes into your dashboard the week before it is due, so you can review it and request changes. If we don't hear from you, it is published as planned.

Can you reply to comments and messages too?

Yes, with our community management add-on from £40+VAT an hour. A real person replies to comments and enquiries while you are with a client, so no booking slips through the net.

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